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Measures
of Effectiveness
There are five different areas where evaluative questions must
be answered.
1)
Effectiveness of Follow-Through on the Framework
Once the recommendations of Cultivating Peace in Salinas
have been prioritized and charted in a timeline for action, it
will be critical to assess follow-through. Are recommendations
being developed thoroughly and implemented in a timely manner?
Importantly, community members and representatives of Salinas
are encouraged to revisit this framework on an annual basis to
assess progress and make necessary modifications to the action
timeline.
2)
Effectiveness of Specific Recommendations
As the recommendations
made in this framework are implemented, it will be important to
ask, Are they having the desired results? Leadership
groups and community members must take a central role in delineating
the measures for effectiveness, and in so defining these, make
periodic recommendations for what can be modified and what has
been learned to strengthen such efforts.
3)
Effectiveness of Violence Prevention Programs
Are the specific programs
involved in violence prevention effective? One model for assessing
this has been used by the Department of Social Services, County
of Monterey as well as United Way and governmental groups across
the US. In this model, the service providers to be evaluated come
together to determine their own indicators of a successful program.
In this way, service providers are able to establish their own
measures of success. This method should be compared to the current
practices in Salinas. The City and County should then discuss
whether or not to establish consistent evaluation criteria. The
Department of Social Services has had success using this matrix
model with Healthy Start and would be willing to provide training
and support to the City on the implementation of this type of
evaluation.
4)
Effectiveness of Networks & Collaborations
Collaborations such
as the Core Group that developed this framework play a very important
role. The behaviors and relationships that emerge from these networks
may be difficult to measure, but clearly they have an additive
value to initiatives. New methodologies that measure the depth
and frequency of interaction between network participants provide
an important indicator of the worth of coalitions. Measures include:
Are agencies receiving increased referrals or recommendations
from sources in the network? Are organizations developing joint
initiatives or grant proposals? Do organizations contact one another
when policy or funding initiatives emerge?
5)
Assessing the Effectiveness of Framework Overall
While the above four
evaluation criteria help determine the effectiveness of specific
elements of the strategy, the fundamental question is, Is
the overall framework working? Is the approach contributing to
an overall effective strategy for reducing violence? Other
issues for inquiry include the following: What modifications and
improvements need to be made? How often should the framework be
revisited and assessed? (One important tool for assessing the
framework could be an annual report card proposed by Mayor Caballero
and described in the recommendation section.) Also, qualitative
assessments by Core Group members and other community representatives
could provide critical input.
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